Privacy Policy
Effective Date: February 25, 2026
Last Updated: February 25, 2026
1. Introduction
Emerald Coast Lifestyle LLC ("Emerald Coast Lifestyle LLC," "we," "us," or "our") is a real estate and coastal lifestyle company serving prospective home buyers, sellers, and lifestyle enthusiasts along the 30A, Destin, and surrounding Emerald Coast communities of Northwest Florida. We operate the website located at https://emeraldcoastlifestyle.co/contact and maintain related digital properties, contact forms, landing pages, and client relationship management systems through which we collect and process personal information.
This Privacy Policy is a legally binding document that describes in detail how Emerald Coast Lifestyle LLC collects, uses, stores, protects, shares, and retains information — including personal information, device data, browsing data, and mobile phone numbers — when you visit our website, submit a contact form, opt into our SMS messaging program, inquire about real estate services, or otherwise interact with our business, our staff, or our digital platforms.
This Privacy Policy applies to all visitors, prospective clients, current clients, collaborators, and any other individuals who access or use our website, submit information through any of our opt-in forms, or receive communications from Emerald Coast Lifestyle LLC via any channel, including but not limited to SMS text messaging, email, and telephone.
Your access to and use of the Emerald Coast Lifestyle LLC website and services is conditional upon your acceptance of and compliance with this Privacy Policy. By accessing or using the website, submitting a contact form, or otherwise engaging with our business, you acknowledge that you have read, understood, and agree to be bound by this Privacy Policy. If you do not agree with any part of this Privacy Policy, you do not have our permission to access or use the website or its services.
Our principal place of business is located at 62 Sugar Sands Drive, Santa Rosa Beach, FL 32459. If you have questions or concerns about this Privacy Policy or our data practices, you may contact us at any time using the contact information provided in Section 13 of this document.
2. Information We Collect
Emerald Coast Lifestyle LLC collects several categories of personal information and non-personal data in the course of operating our website and conducting our real estate and lifestyle services. The categories of information we collect are described in full below.
2.1 Information You Provide Directly
When you interact with our website, submit a contact form, complete a registration or inquiry form, or otherwise communicate with us, you may provide us with personal information including but not limited to the following: your first and last name, your email address, your mobile phone number, your physical mailing or property address, the nature of your real estate inquiry (e.g., whether you are a buyer, seller, or interested in a consultation), your property preferences including price range, location preferences along the 30A corridor and Destin area, bedroom and bathroom requirements, and any other information you choose to include in your message or form submission.
When you provide your mobile phone number and separately check the SMS consent checkbox on any of our opt-in forms, we collect your phone number and your consent record for purposes of sending you SMS text messages as described in this Privacy Policy. The collection and use of your mobile phone number for SMS purposes is governed in full by Section 5 of this Privacy Policy.
2.2 Information Collected Automatically
When you visit the Emerald Coast Lifestyle LLC website, certain information is collected automatically by our website platform and analytics tools. This automatically collected information includes but is not limited to the following:
IP Address: Your Internet Protocol (IP) address is collected and used for purposes including displaying social media content and tracking interactions with such social media content, displaying embedded maps and tracking and analyzing interactions with such maps, and providing videos and tracking user interactions with such videos.
Device Identifier: A unique identifier associated with the device you use to access our website is collected and used for purposes including displaying embedded maps and tracking and analyzing interactions with such maps, and providing videos and tracking user interactions with such videos.
Online Identifier: An online identifier associated with your browsing session is collected and used for purposes including displaying embedded maps and tracking and analyzing interactions with such maps, and providing videos and tracking user interactions with such videos.
Browsing History: Information about the pages you visit on our website and the content you view is collected and used for purposes including displaying social media content and tracking interactions with such social media content.
Search History: Information about searches you conduct on or through our website is collected and used for purposes including displaying social media content and tracking interactions with such social media content.
Information Regarding Your Interaction with Our Website or Application: Data about how you interact with our website, including clicks, scroll depth, time spent on pages, and other engagement metrics, is collected and used for purposes including displaying social media content and tracking interactions with such social media content, and providing videos and tracking user interactions with such videos.
Social Media User ID: When you interact with social media features embedded on our website, your social media user identifier may be collected and used for displaying social media content and tracking interactions with such social media content.
Information Regarding Your Interaction with Social Embedding Features: Data about your interactions with embedded social media widgets, posts, and feeds on our website is collected and used for displaying social media content and tracking interactions with such social media content.
Information Regarding Your Interaction with Embedded Videos: Data about your interactions with video content embedded on our website, including play, pause, and completion events, is collected and used for providing videos and tracking user interactions with such videos.
2.3 Cookies and Tracking Technologies
A cookie is a small piece of data sent from a website and stored on your device by your web browser. The Emerald Coast Lifestyle LLC website sets cookies and may use cookies for reasons including, but not limited to, the following: analyzing our website traffic; analyzing your interactions with advertisements; identifying whether you are signed in to the website; testing content on the website; storing information about your preferences; and recognizing when you return to the website.
Most web browsers automatically accept cookies. However, you can modify your browser settings to decline cookies if you prefer. Please note that disabling cookies may prevent you from taking full advantage of the features and functionality available on our website.
In addition to cookies, we may use web beacons, pixel tags, and similar tracking technologies to collect information about your interactions with our website and our email communications. These technologies work in conjunction with cookies to provide us with data about how our website and communications are being used.
2.4 SMS Opt-In Data
When you affirmatively opt in to receive SMS text messages from Emerald Coast Lifestyle LLC by checking the designated SMS consent checkbox on any of our opt-in forms, we collect and retain your mobile phone number, the date and time of your consent, the specific form through which consent was provided, the IP address associated with your form submission, and any supporting consent documentation generated at the point of opt-in. This SMS opt-in data is governed by the detailed provisions set forth in Section 5 of this Privacy Policy. SMS opt-in data is never shared with, sold to, rented to, or disclosed to any third party under any circumstances for any purpose.
3. How We Use the Information We Collect
Emerald Coast Lifestyle LLC uses the personal information and data we collect for the following purposes, as further described throughout this Privacy Policy:
To respond to your inquiries, questions, and contact form submissions regarding buying, selling, or learning about real estate along the 30A corridor, Destin, and the surrounding Emerald Coast communities;
To schedule, confirm, and send reminders for property showings, buyer and seller consultations, discovery calls, and other appointments;
To provide you with property listings, MLS search results, listing alerts, and personalized real estate updates that match your stated search criteria and preferences;
To communicate with you via SMS text messages when you have separately and affirmatively consented to receive such messages through our designated opt-in process, as described in Section 5 of this Privacy Policy;
To send marketing SMS messages regarding new listings, local events, coastal lifestyle content, beach town guides, retreat offerings, and other relevant communications to contacts who have opted in to receive marketing messages from Emerald Coast Lifestyle LLC;
To send service SMS messages including appointment confirmations, reminders, booking confirmations, application status updates, and time-sensitive listing alerts to contacts who have opted in to receive service messages and whose activity triggers a message;
To operate, maintain, and improve our website, including analyzing traffic patterns, testing content, and measuring user engagement;
To display social media content, embedded maps, and embedded videos on our website and to track and analyze your interactions with such embedded content;
To comply with applicable legal obligations, including obligations under the Telephone Consumer Protection Act (TCPA), the CAN-SPAM Act, the California Consumer Privacy Act (CCPA), and other applicable federal and state privacy and consumer protection laws;
To maintain records of SMS opt-in consent, opt-out requests, and communication history as required by applicable law and carrier compliance obligations;
To conduct internal business operations, improve our services, and train staff. Staff training uses anonymized or aggregated data and does not involve the disclosure of individual client personal information to unauthorized personnel;
To protect the legal rights, property, and safety of Emerald Coast Lifestyle LLC, our clients, and the public.
We do not use your personal information for purposes that are incompatible with the purposes described in this Privacy Policy without first obtaining your separate consent or as otherwise required or permitted by law.
4. Data Sharing and Third-Party Disclosure
Emerald Coast Lifestyle LLC takes your privacy seriously and limits its sharing of your personal information to the circumstances described in this section. We do not sell your personal information to any third party. We do not rent your personal information to any third party. We do not disclose your personal information to third parties for their own direct marketing purposes without your separate explicit consent.
4.1 Service Providers and Subcontractors
We share personal information with carefully selected third-party service providers who assist us in operating our website, managing our client relationship management system, delivering SMS communications, and providing other business support services. These service providers are contractually obligated to use your personal information only for the purposes for which it was shared, to maintain appropriate data security measures, and to comply with all applicable privacy and data protection laws. Our current service providers include:
GoHighLevel: GoHighLevel is our primary customer relationship management (CRM) and marketing automation platform. We use GoHighLevel to manage contact records, opt-in forms, funnel pages, landing pages, appointment scheduling, and SMS message delivery. GoHighLevel processes personal information including names, email addresses, phone numbers, and consent records on our behalf and subject to our instructions. GoHighLevel does not use our client data for its own marketing purposes and does not share our contact data with third parties.
Twilio: Twilio is a cloud communications platform that provides the underlying SMS delivery infrastructure used by GoHighLevel to transmit text messages from Emerald Coast Lifestyle LLC to opted-in contacts. Twilio processes mobile phone numbers and message content for the sole purpose of facilitating message delivery and does not use this data for its own independent marketing or commercial purposes.
We do not authorize any service provider to sell, share, or otherwise disclose your personal information to any other party except as necessary to perform the specific services described above.
4.2 SMS Opt-In Data — No Third-Party Sharing
We do not purchase, rent, or acquire personal information from data brokers, list vendors, or any third-party lead generation sources for use in our SMS messaging program.
We do not share, sell, rent, transfer, or otherwise disclose SMS opt-in consent information, including mobile phone numbers collected through our SMS opt-in process, with any third party, affiliate, or business partner under any circumstances and for any purpose whatsoever. This prohibition applies regardless of whether the third party is a service provider, a business partner, an affiliate, a co-marketer, a lead purchaser, or any other entity. SMS opt-in data is used solely and exclusively to send SMS messages from Emerald Coast Lifestyle LLC to the individual who consented to receive those messages.
4.3 Lead Handling
All leads generated through our website, contact forms, landing pages, and CRM forms are handled exclusively and internally by Emerald Coast Lifestyle LLC. We do not pass leads to third parties, partner agents, referral networks, or any other external entity. Lead data and SMS consent data are maintained as entirely separate and independent records and are never combined, cross-used, or disclosed in a manner that would connect your SMS consent to any third-party lead transaction.
4.4 Affiliate Tracking
Emerald Coast Lifestyle LLC does not use affiliate tracking programs. All leads and contacts originate exclusively from our own forms, our own website, and our own marketing channels. No affiliate or referral tracking technology is used in connection with our SMS messaging program or our data collection practices.
4.5 Legal Disclosures
Notwithstanding the foregoing, Emerald Coast Lifestyle LLC may disclose your personal information to third parties when we have a good-faith belief that such disclosure is necessary to comply with a legal obligation, a court order, a subpoena, or a lawful government request; to enforce our Terms of Service or this Privacy Policy; to investigate, prevent, or take action regarding illegal activities, suspected fraud, or threats to the physical safety of any person; or to protect the rights, property, or safety of Emerald Coast Lifestyle LLC, our clients, or the public, to the extent permitted by and consistent with applicable law.
4.6 Business Transfers
In the event that Emerald Coast Lifestyle LLC is involved in a merger, acquisition, sale of substantially all of its assets, reorganization, or other business transfer, your personal information may be transferred as part of that transaction. In such an event, Emerald Coast Lifestyle LLC will provide notice on this website prior to your information being transferred and becoming subject to a different privacy policy. Any successor entity will be required to honor the terms of this Privacy Policy or provide you with advance notice and an opportunity to opt out of any material changes to your data rights.
4.7 Third-Party Websites
The Emerald Coast Lifestyle LLC website may contain hyperlinks to websites operated by parties other than us. We provide such hyperlinks for your reference only. We do not control such websites and are not responsible for their contents or the privacy or other practices of such websites. It is your responsibility to read and fully understand the privacy policies of any third-party websites you visit. Our inclusion of hyperlinks to such websites does not imply any endorsement of the material on such websites or any association with their operators.
5. SMS and Text Messaging
Emerald Coast Lifestyle LLC operates an SMS text messaging program through which we send marketing and service text messages to individuals who have separately and affirmatively opted in to receive such messages. This section describes our SMS program in full, including the types of messages we send, how consent is obtained, how message recipients can opt out, and how we handle SMS opt-in data. Our SMS program is operated in full compliance with the Telephone Consumer Protection Act (TCPA), the regulations of the Federal Communications Commission (FCC), the guidelines of the Cellular Telecommunications Industry Association (CTIA), and all applicable carrier requirements for Application-to-Person (A2P) 10DLC messaging.
5.1 Description of the SMS Messaging Program
Emerald Coast Lifestyle LLC sends two categories of SMS text messages to opted-in contacts: marketing messages and service messages. These two categories are described in full below.
Marketing SMS Messages: Emerald Coast Lifestyle LLC uses marketing text messages to communicate with prospective home buyers and sellers along the 30A, Destin, and surrounding Emerald Coast areas. Specifically, marketing messages are used to share new property listings and MLS updates; to follow up with leads who have inquired about buying or selling a home; to schedule and confirm property showings and consultations; to notify contacts about upcoming local events and community guides; and to provide personalized real estate updates relevant to each client's search criteria. Marketing messages may also be used to share information about coastal lifestyle content, beach town guides, and retreat offerings for interested contacts who have opted in to receive communications from Grace and Emerald Coast Lifestyle LLC. Marketing message types include educational tips and content, special offers and promotions, event invitations, and re-engagement messages. Marketing messages are sent at a frequency of up to 8 messages per month.
Service SMS Messages: Emerald Coast Lifestyle LLC uses service text messages to send appointment confirmations and reminders for scheduled home showings, buyer and seller consultations, and free discovery calls. Service messages are also used to follow up on submitted contact or inquiry forms, share requested property information or MLS search results, provide status updates during the home buying or selling process, and send time-sensitive notifications such as listing alerts for properties matching a client's specified criteria across 30A, Destin, and surrounding Emerald Coast communities. Service message types include appointment reminders, booking confirmations, and application status updates. Service messages are sent only when triggered by client activity — for example, when a client submits a contact form, books a consultation, or requests property information. Message frequency for service messages varies and is dependent solely upon the frequency of client-initiated activity.
5.2 How Consent Is Obtained — Opt-In Process
Emerald Coast Lifestyle LLC obtains SMS consent through a clearly displayed, affirmative, and unchecked consent checkbox that is presented to users at the point of opt-in on our website contact form, CRM forms and funnel pages, and landing page forms. The consent checkbox is never pre-checked. Consent must be actively and voluntarily provided by the individual submitting the form. A mobile phone number field is required on all forms through which SMS consent is collected. Policy links to this Privacy Policy and our Terms of Service are visible in the footer of all opt-in forms.
Providing your phone number on our contact forms, registration pages, or intake forms does not, by itself, constitute consent to receive SMS text messages from Emerald Coast Lifestyle LLC. Consent to receive text messages is obtained separately through an affirmative, unchecked checkbox specifically designated for SMS consent at the point of opt-in.
We maintain records of all SMS opt-in consent, including the date and time of consent, the form or page through which consent was provided, and the IP address associated with each consent submission. These records are retained for a minimum of five (5) years from the date consent was obtained, as described in Section 8 of this Privacy Policy.
5.3 Consent Disclosure
The consent disclosures presented to users at the point of opt-in read as follows:
Marketing SMS Consent Disclosure:
"By checking this box, I agree to receive marketing texts from Emerald Coast Lifestyle LLC (e.g., listings, events, lifestyle content). Up to 8 msgs/mo. Msg & data rates may apply. Reply STOP to opt out. Reply HELP for info. Consent not required for purchase. SMS opt-in data is never shared with third parties."
Service SMS Consent Disclosure:
"By checking this box, I agree to receive service texts from Emerald Coast Lifestyle LLC (e.g., showing confirmations, appointment reminders, listing alerts). Messages sent only when triggered by client activity. Msg & data rates may apply. Reply STOP to opt out. Reply HELP for info. SMS opt-in data is never shared with third parties."
5.4 Message Frequency
The frequency of SMS messages sent by Emerald Coast Lifestyle LLC varies by message category as follows:
Marketing SMS messages: Up to 8 messages per month per opted-in contact. This frequency cap applies to all marketing message types, including educational tips and content, special offers and promotions, event invitations, and re-engagement messages.
Service SMS messages: Only when triggered by client activity. Service messages are not sent on a scheduled or recurring basis. They are sent exclusively in direct response to a client-initiated action, such as submitting a contact form, booking an appointment, requesting property information, or another qualifying activity. There is no predetermined frequency for service messages; the number of messages a client receives is determined entirely by the frequency of their own activity.
5.5 Message and Data Rates
Message and data rates may apply to all SMS messages sent by Emerald Coast Lifestyle LLC. The rates charged for text messages and data usage are determined by your individual wireless carrier and the specific plan under which your mobile device operates. Emerald Coast Lifestyle LLC does not charge any fee for SMS messages it sends. You are solely responsible for any message or data charges assessed by your wireless carrier in connection with SMS messages you receive from Emerald Coast Lifestyle LLC.
5.6 Supported Wireless Carriers
Our SMS messaging program is supported by major United States wireless carriers, including AT&T, Verizon, T-Mobile, Boost Mobile, MetroPCS, and U.S. Cellular. Coverage and message delivery may vary by carrier and geographic location. Emerald Coast Lifestyle LLC does not guarantee that SMS messages will be delivered successfully on all carriers or in all geographic areas. If you experience delivery issues, please contact us at grace.akers@emeraldcoastlifestyle.com or call us at +1 850-549-9143.
5.7 How to Opt Out of SMS Messages
You may opt out of receiving SMS messages from Emerald Coast Lifestyle LLC at any time by replying STOP to any SMS message you receive from us. Upon receiving your STOP request, Emerald Coast Lifestyle LLC will process your opt-out immediately and you will receive a single confirmation message acknowledging that you have been unsubscribed from our SMS messaging program. The opt-out confirmation message will identify Emerald Coast Lifestyle LLC by name and confirm that no further messages will be sent. After your opt-out has been processed, you will not receive any further SMS messages from Emerald Coast Lifestyle LLC unless and until you separately and affirmatively re-enroll in our SMS program by providing new consent.
If you wish to re-enroll in our SMS messaging program after opting out, you may text START to +1 850-549-9143 or re-submit your SMS consent through the opt-in checkbox on our website contact form at https://emeraldcoastlifestyle.co/contact.
Opting out of SMS messages does not affect any other communication channel. You may continue to contact us by email or phone regardless of your SMS opt-out status, and we may continue to respond to your direct inquiries via channels other than SMS unless you separately opt out of those channels.
5.8 How to Get Help
If you need assistance with our SMS messaging program, you may reply HELP to any SMS message you receive from Emerald Coast Lifestyle LLC. You may also contact our support team directly using the following contact information:
SMS/Text Support Line: +1 850-549-9143
Support Email: grace.akers@emeraldcoastlifestyle.com
Our support team will respond to your inquiry as promptly as possible during normal business hours.
5.9 Explicit Prohibition on SMS Opt-In Data Sharing
Emerald Coast Lifestyle LLC maintains an absolute and unconditional prohibition on the sharing of SMS opt-in data. SMS opt-in consent information — including, without limitation, mobile phone numbers collected through our SMS opt-in process, consent records, consent timestamps, and any associated personal information collected in connection with SMS opt-in — is never sold, rented, leased, shared, transferred, disclosed, traded, exchanged, or otherwise made available to any third party, affiliate, partner, co-marketer, data broker, list vendor, lead purchaser, subcontractor (except as strictly necessary for message delivery as described in Section 4.1), or any other individual or entity, under any circumstances, for any purpose whatsoever. This prohibition is absolute and applies regardless of whether any compensation would be received in exchange for such disclosure, regardless of the nature of the relationship between Emerald Coast Lifestyle LLC and the third party, and regardless of the intended use of the data by the receiving party. SMS opt-in data collected by Emerald Coast Lifestyle LLC is used exclusively and solely for the purpose of sending SMS text messages from Emerald Coast Lifestyle LLC to the individual who expressly consented to receive those specific messages.
5.10 No Purchased or Acquired Lists
We do not purchase, rent, or acquire personal information from data brokers, list vendors, or any third-party lead generation sources for use in our SMS messaging program. Every individual who receives an SMS message from Emerald Coast Lifestyle LLC has independently and voluntarily opted in to receive such messages through one of our designated opt-in forms. We do not send SMS messages to individuals who have not explicitly consented to receive them.
6. Data Security
Emerald Coast Lifestyle LLC implements and maintains reasonable and appropriate technical, administrative, and physical security measures designed to protect the personal information we collect and retain from unauthorized access, unauthorized use, unauthorized disclosure, alteration, destruction, and loss. These security measures include, but are not limited to, the use of industry-standard encryption technologies for data transmitted to and from our website; access controls that limit access to personal information to authorized personnel who have a legitimate business need to access such information; the use of reputable and contractually vetted third-party service providers, including GoHighLevel and Twilio, who maintain their own security programs consistent with applicable industry standards; and regular review of our data security practices to ensure they remain appropriate and effective.
Staff training uses anonymized or aggregated data and does not involve the disclosure of individual client personal information to unauthorized personnel.
Notwithstanding the security measures we employ, no method of electronic transmission or data storage is completely secure. We cannot guarantee absolute security of your personal information. In the event of a data breach that affects your personal information and that creates a legally reportable risk of harm, Emerald Coast Lifestyle LLC will notify affected individuals and applicable regulatory authorities as required by applicable state and federal law.
You are responsible for maintaining the confidentiality of any passwords, account credentials, or other authentication information you use in connection with our website or services. You agree to notify us immediately at grace.akers@emeraldcoastlifestyle.com if you believe your account or personal information has been compromised.
7. Cookies and Tracking Technologies — Detailed Disclosure
As described in Section 2.3 above, Emerald Coast Lifestyle LLC uses cookies and similar tracking technologies on our website. This section provides additional detail about how we use these technologies and your options for managing them.
We use the following types of cookies on our website: strictly necessary cookies, which are required for the website to function and cannot be disabled; performance and analytics cookies, which help us understand how visitors interact with our website by collecting and reporting information anonymously; functionality cookies, which allow the website to remember your preferences and settings to improve your experience; and marketing and advertising cookies, which may be used to deliver content and advertisements that are relevant to your interests and to track the effectiveness of our marketing campaigns.
In addition to cookies set by Emerald Coast Lifestyle LLC directly, our website may include third-party content and features — such as embedded social media posts, embedded maps, and embedded videos — that are provided by third-party services including but not limited to social media platforms, mapping services, and video hosting providers. These third-party services may set their own cookies and collect their own data about your interactions with their content when it is displayed on our website. We do not control the cookies or tracking practices of these third-party services. We encourage you to review the privacy policies of these third-party services directly to understand how they collect and use your information.
You may decline cookies by modifying your browser settings or by using available opt-out mechanisms provided by third-party services where applicable. Please note that declining certain cookies may affect the functionality of our website and your ability to access certain features.
8. Data Retention
Emerald Coast Lifestyle LLC retains personal information for as long as is reasonably necessary to fulfill the purposes for which it was collected, to comply with our legal obligations, to resolve disputes, and to enforce our agreements. The specific retention periods applicable to different categories of data are as follows:
Contact and Inquiry Data: Personal information submitted through our contact forms, CRM forms, and landing page forms — including names, email addresses, phone numbers, and inquiry details — is retained for as long as the individual remains an active or prospective client of Emerald Coast Lifestyle LLC and for a reasonable period thereafter to support ongoing business operations, legal compliance, and record-keeping obligations.
SMS Opt-In Consent Records: SMS opt-in consent records and all supporting documentation — including the date and time of consent, the form or page through which consent was provided, the IP address associated with the consent submission, and any related consent artifacts — are retained for a minimum of five (5) years from the date consent was obtained. This retention period is required to support compliance with TCPA recordkeeping obligations and carrier compliance requirements for A2P 10DLC messaging programs.
SMS Opt-Out Records: SMS opt-out records, including the date and time of each STOP request received and processed, are retained permanently to ensure that opted-out mobile numbers are never reactivated without a new affirmative opt-in consent.
Website Analytics and Tracking Data: Automatically collected data, including IP addresses, device identifiers, browsing history, and interaction data, is retained for the periods established by our analytics and tracking service providers, and in any case for no longer than reasonably necessary to fulfill the analytical and operational purposes for which it was collected.
Legal Hold: Notwithstanding the foregoing retention periods, Emerald Coast Lifestyle LLC may retain personal information for longer periods when required by law, when subject to a legal hold, or when necessary to protect our legal rights in connection with anticipated or pending litigation, regulatory inquiry, or other legal proceeding.
When personal information is no longer needed and no legal obligation requires its continued retention, Emerald Coast Lifestyle LLC will dispose of such information securely and in a manner designed to prevent unauthorized recovery or reconstruction.
9. Your Rights and Choices
Emerald Coast Lifestyle LLC respects your rights with respect to your personal information. Depending on your location and applicable law, you may have the following rights:
9.1 Right to Access
You have the right to request access to the personal information that Emerald Coast Lifestyle LLC holds about you. Upon receiving a verified access request, we will provide you with a description of the categories of personal information we hold about you, the specific pieces of personal information we hold about you, the purposes for which we use your personal information, and the categories of third parties with whom we have shared your personal information, to the extent applicable.
9.2 Right to Correction
You have the right to request that Emerald Coast Lifestyle LLC correct inaccurate or incomplete personal information that we hold about you. We will use commercially reasonable efforts to correct such information promptly upon receiving a verified correction request.
9.3 Right to Deletion
You have the right to request that Emerald Coast Lifestyle LLC delete personal information that we hold about you, subject to certain exceptions. We may be required to retain certain personal information to comply with legal obligations, to complete transactions you have requested, to resolve disputes, or to enforce our agreements. Where deletion is not possible due to applicable legal requirements, we will notify you of the reason and of any available alternatives.
9.4 Right to Opt Out of SMS Communications
As described in Section 5.7 of this Privacy Policy, you have the right to opt out of SMS text message communications from Emerald Coast Lifestyle LLC at any time by replying STOP to any SMS message you receive from us. Opting out of SMS communications will not affect your right to contact us through other channels or our ability to respond to your direct inquiries via non-SMS channels.
9.5 How to Submit a Data Rights Request
To submit a data access, correction, or deletion request, please contact Emerald Coast Lifestyle LLC using the following contact information:
Email: grace.akers@emeraldcoastlifestyle.com
Mailing Address: Emerald Coast Lifestyle LLC, 62 Sugar Sands Drive, Santa Rosa Beach, FL 32459
We will respond to your request within the time period required by applicable law. To protect your privacy and security, we may require you to verify your identity before processing your request. We will not discriminate against you for exercising any of the rights described in this section.
10. Children's Privacy
The Emerald Coast Lifestyle LLC website and services are intended solely for use by adults and are not directed at, marketed to, or intended for use by children under the age of 18. Emerald Coast Lifestyle LLC does not knowingly collect, use, store, or disclose personal information from children under the age of 13 in violation of the Children's Online Privacy Protection Act (COPPA) or any other applicable law. Our real estate and coastal lifestyle services are designed for and offered exclusively to adults who are of legal age to enter into binding contracts and to purchase, sell, or inquire about real property.
Should Emerald Coast Lifestyle LLC become aware that a child under the age of 13 has submitted personal information to us through our website or contact forms, we will use that information only to respond to that child to inform them that they are not eligible to use our website or services, and we will promptly delete such information from our records to the extent reasonably practicable. If you are a parent or legal guardian and you believe that your child under the age of 13 has provided personal information to Emerald Coast Lifestyle LLC without your consent, please contact us immediately at grace.akers@emeraldcoastlifestyle.com so that we can take appropriate action.
11. California Privacy Rights
Emerald Coast Lifestyle LLC's client base includes individuals who are residents of the State of California. This section provides the additional disclosures required by the California Consumer Privacy Act of 2018 (CCPA), as amended by the California Privacy Rights Act of 2020 (CPRA), and other applicable California privacy laws. California residents may have rights in addition to those described in Section 9 of this Privacy Policy, as set forth below.
11.1 Categories of Personal Information Collected
In the preceding twelve (12) months, Emerald Coast Lifestyle LLC has collected the following categories of personal information from California residents: identifiers (including names, email addresses, phone numbers, IP addresses, and device identifiers); commercial information (including property preferences, inquiry details, and transaction-related communications); internet or other electronic network activity information (including browsing history, search history, and information regarding interactions with our website); and other personal information voluntarily submitted through our contact forms and opt-in forms.
11.2 Purposes for Which Personal Information Is Collected and Used
Emerald Coast Lifestyle LLC collects and uses the personal information of California residents for the purposes described in Section 3 of this Privacy Policy, including to respond to inquiries, provide real estate and lifestyle services, send SMS communications to opted-in contacts, operate and improve our website, and comply with legal obligations.
11.3 Sale or Sharing of Personal Information
Emerald Coast Lifestyle LLC does not sell the personal information of California residents. Emerald Coast Lifestyle LLC does not share the personal information of California residents with third parties for cross-context behavioral advertising purposes. Emerald Coast Lifestyle LLC does not sell or share SMS opt-in data for any purpose.
11.4 Rights of California Residents
California residents have the following rights under the CCPA and CPRA, subject to certain exceptions and limitations: the right to know what personal information Emerald Coast Lifestyle LLC has collected about them, including the categories of personal information, the sources from which it was collected, the purposes for which it is used, and the categories of third parties with whom it has been shared; the right to access the specific pieces of personal information Emerald Coast Lifestyle LLC has collected about them; the right to request deletion of their personal information, subject to certain legal exceptions; the right to request correction of inaccurate personal information; the right to opt out of the sale or sharing of their personal information (which right is not currently applicable as we do not sell or share personal information as defined by the CCPA/CPRA); the right to limit the use and disclosure of sensitive personal information; and the right to non-discrimination for exercising any of their CCPA/CPRA rights.
11.5 How California Residents Can Exercise Their Rights
California residents may exercise their rights by contacting Emerald Coast Lifestyle LLC at grace.akers@emeraldcoastlifestyle.com or by writing to us at 62 Sugar Sands Drive, Santa Rosa Beach, FL 32459. We will respond to verified requests within forty-five (45) days as required by the CCPA/CPRA, or within an extended period of up to ninety (90) days when reasonably necessary, with prior notice of the extension provided to you. We will not charge a fee for processing your request unless your request is excessive, repetitive, or manifestly unfounded. To protect your security, we may be required to verify your identity before processing your request.
11.6 Shine the Light
Under California Civil Code Section 1798.83, California residents may request information about our disclosure of personal information to third parties for their direct marketing purposes. As stated throughout this Privacy Policy, Emerald Coast Lifestyle LLC does not disclose personal information to third parties for their own direct marketing purposes. If you have questions about this practice, please contact us at grace.akers@emeraldcoastlifestyle.com.
12. Changes to This Privacy Policy
Emerald Coast Lifestyle LLC reserves the right to modify, update, or amend this Privacy Policy at any time to reflect changes in our business practices, our data handling procedures, applicable law, or carrier and regulatory compliance requirements. When we make material changes to this Privacy Policy, we will update the "Last Updated" date at the top of this document and, where required by applicable law or where we determine it is appropriate, provide you with additional notice of the change, such as by posting a notice on our website or by sending a notification to the email address associated with your account or inquiry.
Your continued access to or use of the Emerald Coast Lifestyle LLC website or services after the effective date of any updated Privacy Policy constitutes your acknowledgment of the updated Privacy Policy. We encourage you to review this Privacy Policy periodically to stay informed about how we are protecting the information we collect. If you disagree with any changes to this Privacy Policy, you must discontinue your use of our website and services and contact us to request deletion of your personal information where applicable.
13. Contact Information
If you have any questions, concerns, or requests regarding this Privacy Policy, our data practices, our SMS messaging program, or your rights as a data subject, please contact Emerald Coast Lifestyle LLC using any of the following methods:
Business Name: Emerald Coast Lifestyle LLC
Mailing Address: 62 Sugar Sands Drive, Santa Rosa Beach, FL 32459
Business Phone: (937) 543-6034
SMS/Text Support Line: +1 850-549-9143
Support Email: grace.akers@emeraldcoastlifestyle.com
General Inquiries Email: Graceelizabethakers@gmail.com
Website Contact Form: https://emeraldcoastlifestyle.co/contact
We are committed to responding to all privacy-related inquiries promptly and in compliance with our obligations under applicable law. We will use commercially reasonable efforts to respond to your inquiry within a reasonable time and in any case within the timeframes required by applicable federal and state law.